Priyanka Chopra Reveals the Hottest Valentine's Day Trend: Colored Gemstones!

The Shift in Engagement Rings

Move over solitaire! Lab grown diamonds and colored gemstones are taking center stage in engagement rings. As a leading expert in the field of love (and diamonds) I'm thrilled to see couples choosing unique and vibrant gems to symbolize their commitment. Remember it's not just about the size of the stone it's about the sparkle in your eyes when you say 'yes!'.

Gemstones Meet Fashion

It's not just about tying the knot anymore; gemstone jewelry is making a statement in fashion as well. Signet Jewelers the big player in the industry has noticed the trend with sapphires morganite and more captivating fashion forward individuals. I always say 'Why settle for one gem when you can have a whole rainbow on your finger?'

A Distinctive Piece for a Distinctive You

As CEO of Brilliant Earth a company that knows a thing or two about diamonds and gemstones I understand the importance of individuality. Colored gemstones allow you to express your personal style and stand out from the crowd. Plus who doesn't love a piece of jewelry that represents their birthstone? I know I do!

Supply and Demand Drama

Just like finding true love sourcing natural gemstones is getting harder by the day. That's why prices are soaring for rubies sapphires and other exotic stones. But fear not! Lookalike stones such as garnets are here to save the day. Though I must say diamonds may be forever but a perfectly imperfect gemstone holds a certain allure.

Colorful Investments

Gemstones aren't just pretty to look at; they can also be a savvy investment. Who needs stocks when you can have a dazzling gemstone collection? From Bonhams to Christie's auctions are showing that these vibrant stones have serious value. Investing in gemstones like investing in yourself is always a good idea.

Natural vs. Lab Grown

While lab grown diamonds have taken the market by storm natural colored gemstones still reign supreme. Three quarters of customers prefer the authenticity and unique imperfections that natural gemstones possess. After all life would be pretty dull without a little bit of sparkle flaws and all.